I want to thank you if you were one of the people who filled out the survey I sent earlier (it was an anonymous survey so I have no idea exactly who it was that filled it out).
If you did, you would have received the free books after the survey completed (it should have automatically directed you to the page with the books)
If you didn't fill out the survey - and want to get your hands on these books, visit
http://www.surveymonkey.com/s.aspx?sm=Df9h9tGJdN95LMvkVwWk9A_3d_3d
(note: many people said in the open ended answers that the survey
itself helped them see some things they could do differently or change
for immediate benefit)
Anyhow, many are probably curious what some of the results are (some I will share - some are more private which I will keep
confidential)
* It appears I have attracted quite an assortment of industries! I counted 60+ different ones - all in need of help growing their businesses.
Now, I would be the first to say that I need to focus more and help a more tightly defined niche - as should you. My bad.
* When asked "How do you learn best?" - 72.1% said they prefer to learn on their own through books, cds and dvds
* 76% of you have businesses with revenues of $250,000 or less - 15% are over $1 million in revenue (4.6% over $10 million)
* 57.5% are going to invest in "business marketing seminars or workshops" over the next 12 months, and 43.6% of you are going to invest in "self-improvement/mindset courses and seminars"
* 83.4% of you said my information is above average - a number I need to improve on - it should be much higher in my opinion - I will work hard at delivering you better quality content that you can immediately put to use in your business.
* Preferred learning methods: 22.8% prefer print materials and 21.1% prefer ebooks (showing ebooks are still quite a strong
draw)
* 80.4% of you said this is #1 priority: "Implementation programs where you learn what is working and how to apply it" - now THAT is a very important number to both me and you. I will address this below.
* average age of 43 yrs old
IMPORTANT POINT #1: If you haven't done a survey like this to your list - why not? Survey Monkey is invaluable - and next to free (there is a free version - I used the upgraded one).
There is no better (and faster) way to get to know your customers - invaluable advice you will gain to help you build stronger relationships, launch new (and more targeted) products and services.
Some of the information you get, you may not want to hear - but that advice is as valuable, even more, than the others.
Negative feedback can be very powerful and useful when it comes to reinventing your business and your targeting.
IMPORTANT POINT #2: You are NOT ALONE. I am not going to share all the open ended comments here - there are pages and pages of them.
But, I can say this... a very significant percentage of you have similar challenges, similar dreams and aspirations, and are looking for systematized implementation programs to help you go to the next level in your business and life.
IMPORTANT POINT #3: See important point #1
IMPORTANT POINT #4: I have listened!
You have given me some incredibly valuable information here - and I promise to reciprocate. Some things I will be doing for you will take time, others I can address right here and now.
FIRST: You know about The Wild West Marketing and Wealth Summit I am hosting in Calgary this June. This is the first area I have taken your advice and modified what you will be receiving with the event
CHANGE #1: Probably the biggest issue for most of you... FOCUS and IMPLEMENTATION.
So, I have gone out and hired the best trainer in the world to
come to Wild West.
Les Hewitt, the best selling author/co-author of The Power of Focus, The Power of Focus For Women, The Power of Faithful
Focus, and The Power of Focus For College Students.
Les will be dedicating the ENTIRE AFTERNOON on the first full day of The Wild West event on Focus. This will be an interactive workshop where he shows you exactly how to learn how to focus on what is needed to be done, how to get it done faster, how to avoid those ADD tendencies, and how to accomplish more in a typical afternoon than you used to in the entire week.
If you have read the book, The Power of Focus, you know who I am referring to, and why this is so important to you attaining your goals by the end of this year (you have exactly 6 months of the year left after the Wild West Marketing and Wealth Summit ends... just enough time to make it all happen and reach those numbers you set for yourself back in January).
It is possible - but you cannot let yourself to continually be distracted by all the unnecessary "gimmicks" the gurus throw out there every week - you know the ones, "this is it! Just this one will make you 14 bazillion overnight without doing a darned thing. All for 48 payments of $995 a month."
Ya - you see them daily - they are enticing - but they ARE NOT necessary to be successful.
Ed McNally, the CEO of Big Rock Brewery is sharing his strategies of
going from zero to $38 million a year - and he did NOT rely on silly
"shiny object strategies like this (oh look...
another product launch - better buy that one. Oh look - another one -
don't want to miss out on this once in a lifetime opportunity. And so
on)
*** Real businesses do not rely on magic gimmicks like this - they rely on sound business practices!
CHANGE #2: More business. Finding ways to attract more quality clients is key to all of us. So, during the event you will have multiple chances to meet with hundreds of other like-minded entrepreneurs.
And we have arranged a speed networking evening combined with round
table discussions with the experts. Got a question on web copy? Maybe
lead generation?
Maybe you want to uncover the secrets to closing more of your
proposals? Before the speed networking happens, you will be able to
sit at the tables with the various on-site experts.
Ask them ANYTHING you want about growing your business. Listen in as they give invaluable advice to others - and then show you how to take an idea from one industry and make it fit your own
****(NOTE: I spoke with Paul Vickers, one of our keynote speakers, and
he has completely modified his talk to help you here. Paul runs the
**million dollar a day** country and western bar, Cowboys, and is going
to show you how he used the SAME marketing techniques he uses to build
Cowboys into an international sensation (Prince Harry had a blast at
Cowboys!
Just look at the past tabloids for proof)... and made the exact same
marketing strategies fit a completely unrelated business - environment
flood control. Paul has grown one of his other companies, US Flood
Control, into a world-wide brand and incredible success story (recently
featured on the Discovery Channel for his work during Hurricane
Katrina).
**** This is key**** --- the ability to take an idea from a completely unrelated industry and make it fit your own - one of the secret strategies for massive success and growth. Paul is going to show you how he did it, and how you can too (this could be the biggest ah hah moment you have ever had in marketing - it was for me when I first "got it".
CHANGE #3: On-going coaching and assistance to make sure you are implementing what you learn. AFTER the Wild West Marketing and Wealth Summit concludes, I am going to hold your feet to the fire.
Starting 2 weeks after the event we will all get together on a series of 8 teleseminars (every 2 weeks), to go through implementation ideas of the different strategies you learn.
These will be focused on your specific business, what you can do and how you need to do it for maximum results.
CHANGE #4: On-going community and reinforcement of the tools you learn, and the people you meet.
There will be a private membership program created just for attendees of Wild West Marketing and Wealth 2008. There will be forums to share your best techniques that are working, networking groups, joint venture forums, swipe files to find advertisements that can work for your business, and a solid group of like-minded people who can easily help you get your business where you want it to be by the end of the year.
You will gain 4 months access to the membership site, if you want to continue at that time you will receive an exclusive deal only for past attendees.
To wrap this up - there are other announcements coming about The Wild West Marketing and Wealth Summit - and they just add further to the incredible value you are getting. Sign up now before the early bird price goes up.
Again, it is happening June 19th through the 22nd - and is guaranteed to make you at LEAST $50,000 (see the Gold Nugget Guarantee at http://www.wildwestwealth.com)
Sign up right now (guests are 50% off and you can pay in 3 equal payments - yes, you pay for some of the event even AFTER it is over... how much more fair can I be?)
The signup page is at http://wildwestwealth.com/orderform.htm or the full details are at http://www.wildwestwealth.com
I really do hope to see you there - and I really look forward to helping you grow your business as fast as you can handle!
Troy "Saddlestrap" White
(watch for my video next week from the Million Dollar A Year Cowboys Bar!)
PS: If you still aren't sure... Listen to what last years attendees said:
"This seminar was worth 10X what we paid - way to go Troy."
Sundi Hoffman -
"WOW! The most valuable business information ever presented in one
room I have ever had the privilege to be a part of. Will mean 100's of
thousands of dollars to my business! Experience has been priceless.
Thank you so much for everything you have done to bring this all
together."
- Cheryl Hurlburt
"Really talked to what I needed to learn and took some dread out of
future events. Great information! Thank you for allowing us to be a
part of this wonderful event. It was fantastic! We are already so
busy putting forth ideas that we got from the summit.
I'm very excited. I look forward to working with you in the future."
- Jodie Gateman
"At last, a summit you can attend that teaches you how to become
wealthy. You will be as amazed as I was, with all the information you
will take away with you. I am putting this new knowledge into action
right away. I will be sending my two sons to the next summit Troy White
has. Troy stepped out of the box with a WINNER in my books."
- Tamra Baxter -
"Great Summit! Well work the drive from Arizona. Thanks so much for everything."
- Kathleen Moser -
"Great Value. Little hesitation to attend, price fit and presentations where fantastic and unmatched!"
- Nathan Lee -
"I loved all the content. It was extremely valuable to me. I am
absorbing as much as I can and am overflowing with valuable
information."
- Kathy Steffan -
"The quality of the speakers were excellent. It was the best money I ever spent on a seminar"
- Carol Coutts -
"The speakers were fantastic. I thoroughly enjoyed the entrepreneurial
spirit of the leaders to inspire into action and implement what was
presented.
Over the Top!"
- Scott Bonnar-
"Extremely valuable information presented in an entertaining way. Thank you Troy for bringing this seminar to Calgary."
- Brian Rolheiser-
"Do this Again!"
- Robyn Yanick-
"3 days, solid, packed with information and great speakers! It was great. Well worth it. Troy, you did fantastic. By far the best seminar I've been to. Thank you." - Denise Williams -
"I feel truly blessed to have had the opportunity to participate in
this workshop. Such great information and dynamic facilitators - at
an amazingly affordable price. It would be impossible not to grow my
business. Now - I am armed with a great action plan for growth."
- Faith Wood -
"All the speakers were extremely approachable. I've never felt that in
a seminar before. I enjoyed the size of the group and the extra little
touches."
- Dafne Conales-
"Troy can be relied on to provide invaluable information and rare
expertise. To find some many great speakers with similar credentials
in one place was a treat and an education."
-Wendy Zak -
"It is so wonderful to have Troy's caliber of experience right at my fingertips."
- Nancy Beaton-
"I wasn't expecting much - but was blown away! I really look forward
to the next Wild West Wealth Summit! This was an absolutely AMAZING 3
days!"
- Michael Roach-
"Excellent workshop. Exceptional value! Thank you!!"
- John L. Friesen-
"Troy, I 100% feel I got "over delivery" compared to my expectations coming in. Job Well Done!! Thanks!"
- Brent Schulte -
"An amazing opportunity to grow my skills for my business AND for the
businesses of my clients. These techniques will be of massive value to
those that I work with - worth infinitely more than I paid."
- Shayne Lawrence -
"Thank you for a wonderful learning and growth opportunity - personally
& professionally. I attended another seminar with real potentials
- master of influence of similar content - but the Wild West Wealth
Summit was equally valuable and a much better price! Thank you!"
- S. Kardash -
"Great event, diverse speakers & the event attracts serious attendees. Overall excellent. Really opened my eyes."
-Raymund Chua -






