Straight out of the mouth of someone who DIDN’T get it….
“This doesn’t apply to MY business!:
Seen
and heard it all over again today during a day long seminar I was at in Vancouver
Doug
is an absolute genius for marketing.. What’s really exciting is that Doug is the few marketers to step up to
the plate with $5 Billion worth of proof to back him up. In the past 35 years, Doug has mastered
marketing using untraditional technique.
Having
done blockbuster campaigns for large Fortune 50 type clients, right down to
smaller retail type companies... his experience is diverse and his knowledge
unprecedented.
Doug
finally has decided to step out from behind the desk and start sharing his vast
storehouse of marketing experience with other like-minded direct
marketers.
Canada US
Now,
his experience is in the Canadian marketplace – but his ideas are universal in their
application. What I loved the most about his day-long seminar? The fact it breaks many of the so-called ‘rules’
of direct marketing. From using 3rd
class bulk mail, even to unaddressed business class mail (in
He
shared with us the results of his 7,000+ tests – he shared with us actual
copies of his promotions – and he shared with us millions of dollars worth of
ideas (in the right hands they are worth that, and more).
Despite
all of this, there was a guy in the audience who left at mid-day. He said it didn’t apply to him – “not my kind
of thing” he said. I wonder how someone
can be that stupid or blind (both suited him). Doug showed a marketing campaign he had done for a guy in the EXACT same
industry (real estate) – that made him millions of dollars in commissions...
yet to the guy in the seminar today... it wouldn’t work.
How
is it that something can work for person A, someone in real estate, someone who
made millions of dollars from that campaign... yet, person B is so clueless
that they can’t see past their blinders and get it that the exact same type
of campaign would have replicable results to what person A
saw.
They
are about to throw away millions of dollars in commissions – because of their
stubbornness to open their mind to new ideas (new to them, anyhow).
So
this guy walks out, and goes back to the way he has always done things, and
will get the same kind of results he has always gotten.
Canada
Less
than 5% of realtors in
Because
he is so inflexible to actually try something new.
Something
that could have made him a millionaire... will remain a black spot on his
not-so-large of a brain. He will always
be the guy that spouts off how “direct marketing doesn’t work for realtors” –
and completely forget about the fact it
made millions for person A. He will continue to find excuses why he
can’t afford to eat – or live... “the market is down, bad leads, other realtors
are cutting their commissions... etc. The excuses will never end.
My
entire point to this article today is to hopefully break you out of any
year-end slumber you may be feeling. As
the year winds down, you should be seriously asking yourself what you will do
differently this year to make 2008 better than 2007. What new ideas will you implement? What new types of marketing will you try?
What advice will you try out – that you had previously discounted?
2008
can be the year you break all of your own sales records – if you open your mind
to new opportunities and new ideas. There has never been a better time than right now to try new
things. And people are more receptive
than ever to companies who market themselves differently.
**********************
If
you want to try new marketing ideas this year – and you are willing to think
like a millionaire marketer – have a look at my year end special I have prepared
for you. I guarantee you this - - visit http://www.marketingreminder.com right now – get your copy reserved – take part
in the teleseminar series starting in January – and you WILL earn a lot more
than this year and you will make 2008 the year you want it to be.
When
I first showed the package at my Wild West Wealth Christmas party – I could SEE the light bulbs popping
on throughout the room. Finally, people
saw a simple plan to market themselves differently and effectively in
2008. And I back it with a $5,000
guarantee – one that extends to you as well.
So,
if you are tired of the same old same old type of marketing – run to http://www.marketingreminder.com to get
moving now. The site describes it all –
and is backed by a $5,000 guarantee. Don’t be another “Person B” too oblivious
to the million dollar marketing potential in front of you - - the marketing
reminders program will hand you the results you want.
Troy
PS: The 2008 Marketing and Promotional Calendar
is unlike anything else you have ever seen before. Complete with thousands of
unusual ideas for promotions you can use to grow your business… to complete
1-2-3 templates you can copy and steal from me… to an actual blueprint you can
follow to take advantage of the best time of year (starting in January) to grow
your business right now. Get you copy
now, find out more at http://www.marketingreminder.com
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