In todays business environment, people want to be treated properly... and they want YOU to do more for them.
Not just customer service - which seems to be at its lowest level ever based on my past weeks experience. They want you to do-it-for-them as well.
Is there any possible way that you can add a do-it-for-you package to your offerings?
For example, in the marketing field, many clients are tired of hiring consultants or coaches. The advice is great - but the implementation of that advice is a challenge. Time takes over, business issues take the front seat - and that wonderful advice just never gets implemented.
Business owners have great intentions when they hire the experts - but they want more now than ever before - and most coaches/consultants just can't provide what businesses are looking for.
I partnered up with another direct marketer this year to address this problem.
Our main focus (www.careswhite.com) is on the complete outsourcing and implementation of new direct marketing initiatives. We will start a new marketing department for you (complete with copywriters, joint venture specialists, script writers, web design, seo, pay per click, whatever you need - we can help provide it).
When you want to test new marketing methods - or roll out new products and services - but just don't have enough internal resources - we can help manage it. So far the response has been phenomenal... people are looking for this.
My question to you - in addition to what you provide now, what else could you provide to your clients that makes their lives easier and takes a load off their back?
Find ways to do it for them - and they will pay for the help.
Think on it... it is worth an afternoon locked away from distractions to find ways to provide this. Your clients want it - will you be the one that provides it, or will your competitors beat you to it?
Till next time. Troy
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